COTTONTAIL ORGANIC CLOTHING

Developing a pure & playful retail brand

WHAT IT IS
Cottontail Organic Clothing is an American

fashion retailer for young women and girls

focused on social responsibility and ethical

sourcing. The company will sell accessories

and clothing online and in stores.

CHALLENGE

Cottontail Organic Clothing needed a brand

identity that captured an energetic playfulness

and purity of personality.

The following elements were created for a

brand identity:

Swing Tags with Quick Stitch Kits

Designed to help customers easily repair a minor

hole and tear in their clothing without the need

for sewing.

Each kit is for a one time use.

Quick scan instructions.

Additional kits may be purchased separately.